Tuesday 11 October 2011

Survey into target audience


We decided to undertake in a survey into our target audience before deciding on what type of thriller opening we are going to make. This is needed as we must understand what the audience is looking for and wants from a film before starting on research, planing, making and post production. This is the same as the film industry would do as they don't want to spend millions of dollars on creating a film to find that no one will watch it. 


The results of our survey were: 


What is your age? 
Under 10 - 0 
11-15 - 6 
21-25 - 0 
26-30 - 0 
31-35 - 0 
36-40 - 1 
40+ - 2 


What is your gender? 
Male - 4 
Female - 5

What genre of film are you most likely to go and see?
Comedy - 6
Horror - 1
Romance - 3
Science Fiction - 1
Action - 1
Adventure - 1
Crime - 1
Gangster - 0
Drama - 0
Western - 0
Musicals - 0
Other - 0

Would you be interested in seeing a thriller?
Yes - 5
No - 5

What characters would you like to see in a crime gangster thriller?
Criminals - 2
Stalkers - 2
Innocent Victims - 0
Terrorists - 2
Menaced Women - 3

Do you prefer to see a 15 or 18 classification film?
15 - 3
18 - 7

How often do you watch films in the cinema?
Always - 1
Often - 3
Sometimes - 4
Not often - 1
Never - 0


From our survey we think that the sub-genre of Crime/Gangster thriller that is rated a BBFC 18 will be the best option that we have as it is some think that have not been don't for a long time how keeping some of the thing that our audience are used to such as the unknown. We are now going to research into the sub-genre of Crime/Gangster start analysing there opening scenes.

If we did this again I would like to develop the questions more ask them what is it about the genre that makes them want to see it. Get their personal reason for why they have said what they want. Them try to put that into our title sequence. On the whole I think that our survey is good and we have easy been able to undertake and respond to the response that we have been given. 

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